Articles »

Mobile Drives Adoption Of Social Media In 2012: Apps & Mobile Web Account For Majority Of Growth; Nearly Half Of Social Media Users Access Sites On Smartphones

Mobile Drives Adoption Of Social Media In 2012: Apps & Mobile Web Account For Majority Of Growth; Nearly Half Of Social Media Users Access Sites On Smartphones

Admin December 4, 2012 0

Research firm Nielsen and NM Incite, a joint venture between Nielsen and McKinsey, today published a comprehensive look at the state of the social media ecosystem in 2012. Consumers now spend around 20 percent of their total

Read More »
Mobile Milestone: The Number Of Smartphones In Use Passed 1 Billion In Q3, Says Strategy Analytics

Mobile Milestone: The Number Of Smartphones In Use Passed 1 Billion In Q3, Says Strategy Analytics

Admin October 17, 2012 0

We are just getting into reporting season, where some (but not all) handset makers tell us how many handsets they’ve sold in the last three months, but Strategy Analytics has taken a punt to

Read More »
Mobile Will Grab TV Advertising’s Crown

Mobile Will Grab TV Advertising’s Crown

Admin September 28, 2012 0

The global advertising market is big. Half a trillion dollars big in 2012. In the tech world we tend to think of the Internet when somebody mentions advertising. But even now the Internet isn’t

Read More »
Remember the Day You Started Your Own Business? Part 3

Remember the Day You Started Your Own Business? Part 3

Matthew T. August 28, 2012 0

Ever heard of terms such as “data mining”, “big data” or Customer Relationship Management Software, and thought these are just more tools for the big boys? It might be time to think again! What

Read More »
Remember the Day You Started Your Own Business? Part 2

Remember the Day You Started Your Own Business? Part 2

Dr. Annie L. August 27, 2012 0

Currently businesses can either engage a company to create their own customer loyalty program, or use a simple card loyalty program. The first option will requires a huge financial investment and second option, may not provide

Read More »
Canada Hits Smartphone User Milestone

Canada Hits Smartphone User Milestone

Admin August 27, 2012 0

Smartphone users to pass 10 million in 2012 as penetration rate moves closer to 50% Smartphones have irreversibly changed people’s mobile habits and how marketers interact with them. eMarketer expects that smartphones will continue

Read More »
Remember the Day You Started Your Own Business? Part 1

Remember the Day You Started Your Own Business? Part 1

Dr. Annie L. August 20, 2012 0

I still remember the day I started my first business… Somehow I knew being an employee wasn’t what I was looking for… I wanted something more. I wasn’t enjoying my job and felt as

Read More »
Yes, Loyalty Programs Are Worth the Effort!

Yes, Loyalty Programs Are Worth the Effort!

Admin August 16, 2012 0

Dealers often question the need for a points-based customer loyalty program for their business. The real question isn’t whether or not they need one—our research says they do—but how to move beyond a traditional

Read More »
iPhones Now Top 5% Of Total E-Commerce Website Traffic

iPhones Now Top 5% Of Total E-Commerce Website Traffic

Admin August 10, 2012 0

  It’s interesting to watch the impact that the mobile device explosion has on various industry verticals, and especially so in e-commerce – a market that has yet to take full advantage of the platformby

Read More »
Majority Of Americans Participate In Customer Loyalty Programs

Majority Of Americans Participate In Customer Loyalty Programs

Admin August 7, 2012 0

  Polaris Marketing Research Inc. announced today the findings from their latest survey of online Americans, supported by Research Now for data collection and analysis: Majority of Americans participate in five or more customer loyalty

Read More »
Canadians Are One Loyal Bunch

Canadians Are One Loyal Bunch

Admin July 25, 2012 0

  Canadians are one loyal bunch, survey says. “Everybody belongs to at least one program and it affects how most shop” Canadian consumers aren’t the only ones who love loyalty points and rewards. Retailers

Read More »
Stamp Exchange: A Great Tool for Merchants

Stamp Exchange: A Great Tool for Merchants

Matthew T. July 13, 2012 0

  Out of all the elements of Ferret Card’s platform, the one feature we get the most questions about is the Stamp Exchange. Some merchants worry that it can be abused by customers, and

Read More »
QR Codes are taking off!

QR Codes are taking off!

Admin July 13, 2012 0

  The Economist; June 16th 2012                                          

Read More »
css.php