FAQs

If you have any questions that are not covered below, please feel free to e-mail us at merchant@ferretcard.com.

 

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Registration

How do I register for Ferret Card?

You can register online via our website www.ferretcard.com/merchant.

Or please call us 1-888-849-7647 or by email at newmerchant@ferretcard.com

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Getting Started

What do I need to do to get started?

Once you have signed up, Ferret Card will require you to e-mail some business documents to merchant@ferretcard.com as verification that you represent this business.

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Hardware

What hardware do I need to run Ferret Card Rewards in my store?

All you need is internet access, either on a smart phone, notebook, iPod, etc. For best performance, we would suggest a smart phone connected to a data plan, or connected to your own Wi-Fi network.

Ferret Card does not require any specialised hardware to run.

You DO NOT need to do any modifications to your POS sytem.

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Chain Stores

My business has more than 1 location. How do I add those to Ferret Card?

You will need to add each venue to your Ferret Card merchant account, under Chain Management. Only a user with admin status from your organisation can add venues. Please contact us at merchant@ferretcard.com if you are experiencing difficulties with this, and our team can assist you in getting set-up.

Once your stores have been set-up as part of the same chain, each store will use the same Ferret Card Rewards and Ferret Card Specials. Additionally, Gold Stamps issued from 1 store will be compatible with Gold Stamps issued from any other store in the chain.

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Store Page

Can I modify more store description and details on my Store Page?

Yes, you can modify any necessary details inside by editing your account profile inside your merchant account.

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User Account

Can I set up secondary users for my merchant account?

Yes, you can set up secondary users under your merchant account. This is ideal to provide your staff with their own login and password, so they can issue Gold Stamps and redeem Rewards, but cannot change your account settings or handle your Ferret Card Specials campaigns.

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Stamps

How do I issue stamps to my customers?

You can issue stamps to your customers in the following ways:

Mobile App:

  • Using the Ferret Card merchant app, you can scan the QR Code contained on a physical Ferret Card, or on customer’s Ferret Card App for smart phones
  • Manually key in customer’s Ferret Card number in the field provided
  • Manually key in customer’s e-mail address in the field provided

Internet (PC, notebook, etc):

  • On main page of merchant account, after you have logged in, manually key in customer’s Ferret Card number in the field provided
  • Manually key in customer’s e-mail address in the field provided

You can even issue Gold Stamps to customers who are not yet Ferret Card members! All you need to do is enter the customer’s e-mail address (as above). Those Gold Stamps will then be waiting for that customer when he registers as a Ferret Card member using that e-mail address.

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Are all stamps the same?

No, not all stamps are the same. A Gold Stamp issued at your store is different from the Gold Stamp issued by another store. Ferret Card members cannot substitute one for the other, but they can exchange stamps in the Stamp Exchange (giving up 2 stamps in exchange for 1 more stamp. Those 2 stamps are now available for someone else to trade for).

This means that, as a business owner, you have complete control over the number of stamps issued from your business, and never need to worry about being swamped by Ferret Card members redeeming too many rewards.

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What is the difference between Gold Stamps and Silver Stamps?

Gold Stamps are issued by you, the merchant, whenever a customer shops at your store.

Silver Stamps are issued by Ferret Card to up to 5 of your customers friends whenever they shop at your store.

Additionally, a Ferret Card member can only trade for your Gold Stamps from the Stamp Exchange if they have been to your store at least once. There is no limit on trading Silver Stamps, and any Ferret Card member can trade for your Silver Stamps in the Stamp Exchange.

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Why are Silver Stamps important?

Silver Stamps are earned by Ferret Card members when a close friend shops at your store. Ferret Card members who earn Silver Stamps are your potential customers, who have heard about your business via their friends.

Imagine that your friend always goes to the same restaurant. If that friend keeps going back, it must be good! Thanks to the Silver Stamps earned from that restaurant, this potential customer has gotten an indirect recommendation to visit the restaurant, plus a special loyalty reward on his first visit.

Having a great reward available for customers redeeming Silver Stamps is a great way to attract new customers to your business!

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Rewards

Why do I need to create 2 rewards, one for Gold Stamps and one for Silver Stamps?

Ferret Card requires you to have a minimum of 2 rewards on offer at all times, allowing your customers to redeem their Gold or Silver Stamps at your business. This is to ensure that all stamps that are issued from your business have a chance to actually be used.

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Nobody is redeeming my rewards! Am I doing something wrong?

There could be a few factors at play here:

  • Ask your staff if they have been issuing Gold Stamps to your customers, or asking your customers if they are Ferret Card members. If not, your staff should be able to assist your customers in becoming Ferret Card members in order to enjoy the rewards on offer.
  • Perhaps you set your redemption levels too high, or set other difficult terms and conditions to your reward? Try changing the terms of your reward to see if it is easier for your customers to redeem.
  • Perhaps you need to improve your offering? If your reward is not attractive enough, your customers may be trading your stamps for the stamps of another business! A quick look at the Stamp Exchange to see how many stamps are in the market might give you an idea about how attractive your customers find your offer.

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Favourites

What does it mean when my customer has selected my business as their Favourite?

That means your customer has chosen your business to be one of their favourites!

Ferret Card members can only nominate a business to be their favourite once per week, and can only select a business they have visited before. When a member declares your business to be their favourite, they are also sharing this with their friends on Facebook. Being your customer’s favourite business is a great way to boost word of mouth awareness for your business.

Ferret Card members can only have 1 Favourite business at a time, so you’ll need to be providing your best customer service to be recognised as a Favourite of your customers.

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What do my customers get out of declaring a business as their Favourite?

That is completely up to you!

As a business owner, you can choose to offer a special thank you to your loyal customers who have taken the time to declare your business as their Favourite.

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How do I know if a customer has made my business their Favourite?

You will see this when you enter the customer’s Ferret Card member details either into the Merchant mobile app or Merchant website. Alternatively, the customer may show you their smartphone which states that you are their current Favourite business.

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Reviews

Who can review my business on Ferret Card?

Only Ferret Card members who have linked their account to a Facebook account. This ensures that a real name is being used to review your business, making it harder for anonymous users to post false reviews.

Additionally, Ferret Card will display whether or not a reviewer has actually been to your business (by whether or not the review has earned a Gold Stamp at your business).

Ferret Card members will also view reviews in the following priority:

  • Reviews left by friends
  • Reviews left by actual customers
  • Reviews left by users who we cannot verify have visited your business

This further helps to ensure that reviews are as useful as possible for users. A positive review left by a friend is worth far more than a negative comment posted by a random stranger!

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Somebody left a negative review on my business! Can I delete it?

No, Ferret Card does not allow businesses to remove reviews unless they are shown to be blatantly false or contain inappropriate language. However, as a business owner you are able to respond to each and every review. This could be to thank the customer for leaving a great review, or to invite a customer back who had a bad experience at their last visit to your business.

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How are star ratings determined?

Star ratings are calculated based on user reviews. These ratings are further weighted based on our own formula, in order to make it harder for individual users to abuse the system and unfairly skew the ratings.

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Specials

What are specials?

Specials are offers which you can target to a select audience. These specials will appear inside those customers’s Ferret Card member account (but on smartphones and on website).

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Who can I target specials to?

There a number of targeting options available to you, including:

  • - only to existing customers
  • - only to people who have never been to your store
  • - frequent customers
  • - customers you haven’t seen for a while
  • - your customers’ friends
  • - people who have earned specific pins
  • - people who visit certain types of stores
  • - age
  • - gender

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How much does it cost to run Ferret Card Specials?

Ferret Card Specials appear to members based on a bidding system. The higher you bid, the more likely your special will be seen. However, you only pay for that special whenever a user actually clicks on your special.

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I run a small store and can’t compete with the marketing budget of the big chains nearby. Is a Ferret Card Special for me?

Absolutely! Ferret Card gives small stores a leg-up when running Ferret Card Specials. Out of every 3 specials displayed:

  • - one special is reserved for local businesses (not chain stores) that the customer has visited
  •  - one special reserved for any businesses (including chain stores) that the customer has visited
  •  - one special is open for anyone

This gives a big advantage to small stores with a limited budget, and are active Ferret Card users. No other online / mobile marketing platform (i.e. Facebook, Google) can give you this kind of an edge.

> back-to-top

Why do I need to give stamps with my special?

This provides a little added incentive to users to check out your special, and to keep looking out for new, great specials.

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Stamp Exchange

Why does Ferret Card automatically place 10 Gold Stamps, and 10 Silver Stamps into the Stamp Exchange?

This is to help promote your business to Ferret Card members from the moment you register your business with Ferret Card. Having your business’s stamps available in the Stamp Exchange helps potential customers discover your business, as they trade their stamps to take advantage of your Ferret Card Rewards.

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My business has no stamps in the Stamp Exchange left! Can I add more?

Yes, you can add as many stamps as you like to the Stamp Exchange from inside your merchant account.

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My business has too many stamps in the Stamp Exchange! Can I remove them?

Yes, you can remove stamps from the Stamp Exchange (for a small fee) from inside your merchant account.

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Mobile App

Visit the Mobile App FAQ section here.

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Computer Platform

Visit the Online Computer Platform FAQ section here.

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 Pricing

How much does it cost to join Ferret Card?

For our Basic Package the cost is $499/year and $42/month, As for our Premium Package the cost is $799/year and $67/month.
Our Ferret Card Special which is an additional Premium Feature, is also a paid service.

> back-to-top

How much does it cost to advertise with Ferret Card Specials?

Ferret Card Specials charge based on a bidding system, with higher bids more likely to be shown to prospective customers. In internet marketing terms, we follow a “CPC” or cost-per-click model. That means you only pay for Ferret Card Specials that users actually click on. This is a very similar pricing model to that practiced by other online advertising services.

The difference on Ferret Card is that our system gives an edge to small businesses, and to businesses where a customer has actually visited before. Should your business fall into those categories, your bids will face less competition to be seen, resulting in lower prices for you. The advantage goes to non-chain businesses who are active in using Ferret Card to reward their customers.

> back-to-top

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Privacy Policy

What is the Privacy Policy? Do merchants get access to member’s activities and personal information?

Merchants do not have access to individual customer activity due to our strict privacy policy. You will only get aggregated reports on customer activities. To learn more, read our Privacy Policy here.

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What is the Members Sharing Privacy Policy? 

Learn more about the Privacy Policy pertaining to Facebook Sharing on Ferret Card here.

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Terms and Conditions

What are the terms and conditions of registration?

To learn more, read our Terms and Conditions.

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If you have any questions that are not covered below, please feel free to e-mail us at merchant@ferretcard.com.

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Registration

How do I register for Ferret Card?

You can register online via our website www.ferretcard.com/merchant.

Or please call us 1-888-849-7647 or by email at newmerchant@ferretcard.com

> back-to-top

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Getting Started

What do I need to do to get started?

Once you have signed up, Ferret Card will require you to e-mail some business documents to merchant@ferretcard.com as verification that you represent this business.

> back-to-top

line

Hardware

What hardware do I need to run Ferret Card Rewards in my store?

All you need is internet access, either on a smart phone, notebook, iPod, etc. For best performance, we would suggest a smart phone connected to a data plan, or connected to your own Wi-Fi network.

Ferret Card does not require any specialised hardware to run.

You DO NOT need to do any modifications to your POS sytem.

> back-to-top


line

Chain Stores

My business has more than 1 location. How do I add those to Ferret Card?

You will need to add each venue to your Ferret Card merchant account, under Chain Management. Only a user with admin status from your organisation can add venues. Please contact us at merchant@ferretcard.com if you are experiencing difficulties with this, and our team can assist you in getting set-up.

Once your stores have been set-up as part of the same chain, each store will use the same Ferret Card Rewards and Ferret Card Specials. Additionally, Gold Stamps issued from 1 store will be compatible with Gold Stamps issued from any other store in the chain.

> back-to-top


line

Store Page

Can I modify more store description and details on my Store Page?

Yes, you can modify any necessary details inside by editing your account profile inside your merchant account.

> back-to-top


line

User Account

Can I set up secondary users for my merchant account?

Yes, you can set up secondary users under your merchant account. This is ideal to provide your staff with their own login and password, so they can issue Gold Stamps and redeem Rewards, but cannot change your account settings or handle your Ferret Card Specials campaigns.

> back-to-top


line

Stamps

How do I issue stamps to my customers?

You can issue stamps to your customers in the following ways:

Mobile App:

  • Using the Ferret Card merchant app, you can scan the QR Code contained on a physical Ferret Card, or on customer’s Ferret Card App for smart phones
  • Manually key in customer’s Ferret Card number in the field provided
  • Manually key in customer’s e-mail address in the field provided

Internet (PC, notebook, etc):

  • On main page of merchant account, after you have logged in, manually key in customer’s Ferret Card number in the field provided
  • Manually key in customer’s e-mail address in the field provided

You can even issue Gold Stamps to customers who are not yet Ferret Card members! All you need to do is enter the customer’s e-mail address (as above). Those Gold Stamps will then be waiting for that customer when he registers as a Ferret Card member using that e-mail address.

> back-to-top

Are all stamps the same?

No, not all stamps are the same. A Gold Stamp issued at your store is different from the Gold Stamp issued by another store. Ferret Card members cannot substitute one for the other, but they can exchange stamps in the Stamp Exchange (giving up 2 stamps in exchange for 1 more stamp. Those 2 stamps are now available for someone else to trade for).

This means that, as a business owner, you have complete control over the number of stamps issued from your business, and never need to worry about being swamped by Ferret Card members redeeming too many rewards.

> back-to-top

What is the difference between Gold Stamps and Silver Stamps?

Gold Stamps are issued by you, the merchant, whenever a customer shops at your store.

Silver Stamps are issued by Ferret Card to up to 5 of your customers friends whenever they shop at your store.

Additionally, a Ferret Card member can only trade for your Gold Stamps from the Stamp Exchange if they have been to your store at least once. There is no limit on trading Silver Stamps, and any Ferret Card member can trade for your Silver Stamps in the Stamp Exchange.

> back-to-top

Why are Silver Stamps important?

Silver Stamps are earned by Ferret Card members when a close friend shops at your store. Ferret Card members who earn Silver Stamps are your potential customers, who have heard about your business via their friends.

Imagine that your friend always goes to the same restaurant. If that friend keeps going back, it must be good! Thanks to the Silver Stamps earned from that restaurant, this potential customer has gotten an indirect recommendation to visit the restaurant, plus a special loyalty reward on his first visit.

Having a great reward available for customers redeeming Silver Stamps is a great way to attract new customers to your business!

> back-to-top


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Rewards

Why do I need to create 2 rewards, one for Gold Stamps and one for Silver Stamps?

Ferret Card requires you to have a minimum of 2 rewards on offer at all times, allowing your customers to redeem their Gold or Silver Stamps at your business. This is to ensure that all stamps that are issued from your business have a chance to actually be used.

> back-to-top

Nobody is redeeming my rewards! Am I doing something wrong?

There could be a few factors at play here:

  • Ask your staff if they have been issuing Gold Stamps to your customers, or asking your customers if they are Ferret Card members. If not, your staff should be able to assist your customers in becoming Ferret Card members in order to enjoy the rewards on offer.
  • Perhaps you set your redemption levels too high, or set other difficult terms and conditions to your reward? Try changing the terms of your reward to see if it is easier for your customers to redeem.
  • Perhaps you need to improve your offering? If your reward is not attractive enough, your customers may be trading your stamps for the stamps of another business! A quick look at the Stamp Exchange to see how many stamps are in the market might give you an idea about how attractive your customers find your offer.

> back-to-top


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Favourites

What does it mean when my customer has selected my business as their Favourite?

That means your customer has chosen your business to be one of their favourites!

Ferret Card members can only nominate a business to be their favourite once per week, and can only select a business they have visited before. When a member declares your business to be their favourite, they are also sharing this with their friends on Facebook. Being your customer’s favourite business is a great way to boost word of mouth awareness for your business.

Ferret Card members can only have 1 Favourite business at a time, so you’ll need to be providing your best customer service to be recognised as a Favourite of your customers.

> back-to-top

What do my customers get out of declaring a business as their Favourite?

That is completely up to you!

As a business owner, you can choose to offer a special thank you to your loyal customers who have taken the time to declare your business as their Favourite.

> back-to-top

How do I know if a customer has made my business their Favourite?

You will see this when you enter the customer’s Ferret Card member details either into the Merchant mobile app or Merchant website. Alternatively, the customer may show you their smartphone which states that you are their current Favourite business.

> back-to-top


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Reviews

Who can review my business on Ferret Card?

Only Ferret Card members who have linked their account to a Facebook account. This ensures that a real name is being used to review your business, making it harder for anonymous users to post false reviews.

Additionally, Ferret Card will display whether or not a reviewer has actually been to your business (by whether or not the review has earned a Gold Stamp at your business).

Ferret Card members will also view reviews in the following priority:

  • Reviews left by friends
  • Reviews left by actual customers
  • Reviews left by users who we cannot verify have visited your business

This further helps to ensure that reviews are as useful as possible for users. A positive review left by a friend is worth far more than a negative comment posted by a random stranger!

> back-to-top

Somebody left a negative review on my business! Can I delete it?

No, Ferret Card does not allow businesses to remove reviews unless they are shown to be blatantly false or contain inappropriate language. However, as a business owner you are able to respond to each and every review. This could be to thank the customer for leaving a great review, or to invite a customer back who had a bad experience at their last visit to your business.

> back-to-top

How are star ratings determined?

Star ratings are calculated based on user reviews. These ratings are further weighted based on our own formula, in order to make it harder for individual users to abuse the system and unfairly skew the ratings.

> back-to-top


line

Specials

What are specials?

Specials are offers which you can target to a select audience. These specials will appear inside those customers’s Ferret Card member account (but on smartphones and on website).

> back-to-top

Who can I target specials to?

There a number of targeting options available to you, including:

  • - only to existing customers
  • - only to people who have never been to your store
  • - frequent customers
  • - customers you haven’t seen for a while
  • - your customers’ friends
  • - people who have earned specific pins
  • - people who visit certain types of stores
  • - age
  • - gender

> back-to-top

How much does it cost to run Ferret Card Specials?

Ferret Card Specials appear to members based on a bidding system. The higher you bid, the more likely your special will be seen. However, you only pay for that special whenever a user actually clicks on your special.

> back-to-top

I run a small store and can’t compete with the marketing budget of the big chains nearby. Is a Ferret Card Special for me?

Absolutely! Ferret Card gives small stores a leg-up when running Ferret Card Specials. Out of every 3 specials displayed:

  • - one special is reserved for local businesses (not chain stores) that the customer has visited
  • - one special reserved for any businesses (including chain stores) that the customer has visited
  • - one special is open for anyone

This gives a big advantage to small stores with a limited budget, and are active Ferret Card users. No other online / mobile marketing platform (i.e. Facebook, Google) can give you this kind of an edge.

> back-to-top

Why do I need to give stamps with my special?

This provides a little added incentive to users to check out your special, and to keep looking out for new, great specials.

> back-to-top


line

Stamp Exchange

Why does Ferret Card automatically place 10 Gold Stamps, and 10 Silver Stamps into the Stamp Exchange?

This is to help promote your business to Ferret Card members from the moment you register your business with Ferret Card. Having your business’s stamps available in the Stamp Exchange helps potential customers discover your business, as they trade their stamps to take advantage of your Ferret Card Rewards.

> back-to-top

My business has no stamps in the Stamp Exchange left! Can I add more?

Yes, you can add as many stamps as you like to the Stamp Exchange from inside your merchant account.

> back-to-top

My business has too many stamps in the Stamp Exchange! Can I remove them?

Yes, you can remove stamps from the Stamp Exchange (for a small fee) from inside your merchant account.

> back-to-top


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Mobile App

Visit the Mobile App FAQ section here.

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Computer Platform

Visit the Online Computer Platform FAQ section here.

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Pricing

How much does it cost to join Ferret Card?

For our Basic Package the cost is $499/year and $42/month, As for our Premium Package the cost is $799/year and $67/month.
Our Ferret Card Special which is an additional Premium Feature, is also a paid service.

> back-to-top

 

How much does it cost to advertise with Ferret Card Specials?

Ferret Card Specials charge based on a bidding system, with higher bids more likely to be shown to prospective customers. In internet marketing terms, we follow a “CPC” or cost-per-click model. That means you only pay for Ferret Card Specials that users actually click on. This is a very similar pricing model to that practiced by other online advertising services.

The difference on Ferret Card is that our system gives an edge to small businesses, and to businesses where a customer has actually visited before. Should your business fall into those categories, your bids will face less competition to be seen, resulting in lower prices for you. The advantage goes to non-chain businesses who are active in using Ferret Card to reward their customers.

> back-to-top

line

Privacy Policy

What is the Privacy Policy? Do merchants get access to member’s activities and personal information?

Merchants do not have access to individual customer activity due to our strict privacy policy. You will only get aggregated reports on customer activities. To learn more, read our Privacy Policy here.

> back-to-top 

 

What is the Members Sharing Privacy Policy? 

Learn more about the Privacy Policy pertaining to Facebook Sharing on Ferret Card here.

> back-to-top 


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Terms and Conditions

What are the terms and conditions of registration?

To learn more, read our Terms and Conditions.

> back-to-top 

 

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